Persuasion in Business Communication

Multiple discussions taking place with business people, emphasizing the importance of persuasion in business communication.

Persuasion skills are one of the core traits of any popular and successful business leader. Persuasion in business goes hand in hand with other characteristics – such as charisma, communication skills, and listening skills – but it should be developed and nurtured following specific methods. In this article, we aim to clarify what persuasion is […]